Brands We Know: Hello Kitty

Brands We Know: Hello Kitty

Since Hello Kitty first appeared on a coin purse in 1974, Sanrio has grown the brand into a worldwide phenomenon! The famous white cat character has made a name for herself by appearing on everything from pencils to airplanes. This title explores Hello Kitty’s rise to fame and what we can expect from the brand in the future. Iconic brands in this series will capture the attention of young readers! Well-known names like Amazon and Hello Kitty have expanded to reach all areas of life while while favorite characters such as My Little Pony and Power Rangers use their popularity to promote important themes like friendship and diversity. Explore the process of building a big business in these titles showcasing popular brands.