She Takes a Stand: 16 Fearless Activists Who Have Changed the World

She Takes a Stand: 16 Fearless Activists Who Have Changed the World — page 7
had good labor practices Like an experienced entrepreneur Megan invested her time and savings into a venture that she not only felt passionate about but also sensed would succeed Megan's Kickstarter campaign to raise funds far exceeded her 25 000 goal More than 1 000 donors many of them young girls and parents enthusiasti cally offered financial support From the design of the Yellowberry bras to the style of promotional photos and the voice of the advertising Megan's philosophy shone through This company is my effort to help other girls who feel the same way I do that our soci ety pressures us to look and dress a certain way at a very young age Mary Margaret should feel confi dent in whatever she wears not that she is lesser than her peers if she looks different than a god desslike model 10 years her elder expressed Megan on her website As intended Megan had created simple age appropriate and comfortable apparel for girls Her girl friendly alternative to the supersexualized fash ion world that targets adolescent girls attracted the attention of the media Across the United States and from Australia to the United Kingdom news outlets reported on Yellowberry using phrases like feminist approach training bra for the 21st century and bra revolution The public clearly understood and embraced Megan's mission She was the right person at the right time to shift the status quo Her mom who doubted Megan at first recalled She came to